Tuesday, April 22, 2008

Would You Pay to Watch an Infomercial?

Five fellow colleagues and I attended a what supposedly to be time management seminar today, however it turned out to be a seven hours long infomerical.

It was presented by National Seminars Group, a division of Rockhurst University Continuing Education Center, Inc.



For the entire day (9am to 3:30pm), the speaker has spent a maximum of two hours going through the topics in the workbook. Even with that, very little time was spend on covering time management. Rest of the time, he strongly suggested audience to purchase supplemental material, such as books & CDs. I actually felt like I was attending a pyramid scheme meeting.



Here are somethings that bothered me the most from my seminar experience:

1. Random "facts from studies" & " studies have shown" without clarifying the context. These so-called "facts from studies" only benefited his sales of supplemental material. He never explained why findings from other studies were wrong or incorrect.

2. Chitty & chatty, lack of clear objective, talking in circles. It is good to use scenarios to engage audience. When the seminar speaker start to pull out social & culture cliche to fill the time, he is wasting my valuable time.

3. Lost of Creditability. At one point while trying to hype up his sales pitch, he actually said: "these materials are only available through us, you can't get them from Amazon.com..." Which is a complete LIE! As a test, I found not only the books are available & one of the books, Lifescripts, was actually 35% cheaper at Amazon.com.

3 comments:

  1. Wow! That is really crazy! I'm afraid to ask how many people actually fell for this schem and bought things from them!

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  2. There were about forty people total attended this ridiculous seminar. My company paid $189 per person. There were some people actually bought his books.

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  3. P.s. All my colleagues and myself have informed our company accountant to request money back from National Seminar Group.

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